Co-founder and Managing Director
AT A GLANCE
The challenge: carts that were often misused, with no way of knowing where they were or how they were being driven. A safety issue and a management issue.
The solution: Fleeti GPS tracking on 100 carts, monitored 24/7, across SMAG's rental fleet and at customers who own their carts.
The results: 40% less non-compliant use since April 2023, constant visibility on every vehicle and a new service sold with the cart.
A golf cart rental company and dealer in Mauritius
SMAG (Smag Ltée) rents and sells golf carts in Mauritius. The company is both a rental provider and a dealer: it supplies the right cart for each need, whether the customer rents it or buys it.
This dual role creates an unusual constraint. Part of the fleet is used for vehicle rental and comes back to SMAG. The rest belongs to customers and runs outside its control. Either way, SMAG remains the point of contact when a vehicle is misused.
The company added Fleeti GPS tracking to its operations in April 2023, supported by the Fleeti teams based in Mauritius.
A golf cart rental company and dealer in Mauritius
SMAG (Smag Ltée) rents and sells golf carts in Mauritius. The company is both a rental provider and a dealer: it supplies the right cart for each need, whether the customer rents it or buys it.
This dual role creates an unusual constraint. Part of the fleet is used for vehicle rental and comes back to SMAG. The rest belongs to customers and runs outside its control. Either way, SMAG remains the point of contact when a vehicle is misused.
The company added Fleeti GPS tracking to its operations in April 2023, supported by the Fleeti teams based in Mauritius.
Before Fleeti: cart use that was impossible to control
Before the installation, neither SMAG nor its customers had any visibility on how the carts were actually used. The vehicles were often misused, with two consequences: a safety issue for drivers and a management issue for fleet owners.
A golf cart is a light, shared vehicle handed to occasional drivers. Nobody keeps a logbook. Without data, misuse is only noticed after the fact.
Before Fleeti: cart use that was impossible to control
Before the installation, neither SMAG nor its customers had any visibility on how the carts were actually used. The vehicles were often misused, with two consequences: a safety issue for drivers and a management issue for fleet owners.
A golf cart is a light, shared vehicle handed to occasional drivers. Nobody keeps a logbook. Without data, misuse is only noticed after the fact.
“
Before we installed the GPS tracking system, our customers struggled to control how the carts were used. These vehicles were often misused.
Christopher Marot
Head of Sales, SMAG
“
Before we installed the GPS tracking system, our customers struggled to control how the carts were used. These vehicles were often misused.
Christopher Marot
Head of Sales, SMAG
Why SMAG chose Fleeti GPS tracking
SMAG chose vehicle and asset tracking to tackle the cause rather than the symptoms: making the use of each cart continuously visible, instead of piecing it together after the fact.
100 carts are now equipped. Each one reports its position and activity to the Fleeti telematics platform, 24 hours a day.
The setup is identical across both scopes: carts in SMAG's rental fleet and those of owner customers who subscribe to the service. SMAG's teams and its customers access the same information in real time.
The company has even turned it into a service. It offers GPS tracking to customers who own their cart, so they stay in control of how it is used. Tracking is no longer just an operational tool: it is a selling point.
Why SMAG chose Fleeti GPS tracking
SMAG chose vehicle and asset tracking to tackle the cause rather than the symptoms: making the use of each cart continuously visible, instead of piecing it together after the fact.
100 carts are now equipped. Each one reports its position and activity to the Fleeti telematics platform, 24 hours a day.
The setup is identical across both scopes: carts in SMAG's rental fleet and those of owner customers who subscribe to the service. SMAG's teams and its customers access the same information in real time.
The company has even turned it into a service. It offers GPS tracking to customers who own their cart, so they stay in control of how it is used. Tracking is no longer just an operational tool: it is a selling point.
How SMAG stays in control of its carts
How SMAG stays in control of its carts
1
Equip
SMAG installs Fleeti GPS tracking on its carts and offers it to customers who own one.
2
Track
Every equipped cart is visible in real time, whether rented out or with customers.
3
Anticipate
Continuous tracking makes it possible to spot a problem before it becomes an incident.
4
Secure
Visibility on use reduces inappropriate behaviour and improves driver safety.
“
We can track every cart in real time, which helps us anticipate problems and make our service more efficient for our customers.
Christopher Marot
Head of Sales, SMAG
“
We can track every cart in real time, which helps us anticipate problems and make our service more efficient for our customers.
Christopher Marot
Head of Sales, SMAG
The results: 40% less non-compliant use
Since April 2023, SMAG has tracked 100 carts in real time and seen 40% less non-compliant use. Constant visibility on how the carts are used has reduced inappropriate behaviour and made field operations safer.
Day to day, 24/7 tracking helps the teams anticipate problems rather than react to them, and makes the service more efficient for customers who rent as well as those who buy.
Satisfaction followed. Being able to monitor how their cart is used has strengthened customers' trust in SMAG's service, and Christopher Marot recommends the solution to other businesses for its safety and management benefits.
The results: 40% less non-compliant use
Since April 2023, SMAG has tracked 100 carts in real time and seen 40% less non-compliant use. Constant visibility on how the carts are used has reduced inappropriate behaviour and made field operations safer.
Day to day, 24/7 tracking helps the teams anticipate problems rather than react to them, and makes the service more efficient for customers who rent as well as those who buy.
Satisfaction followed. Being able to monitor how their cart is used has strengthened customers' trust in SMAG's service, and Christopher Marot recommends the solution to other businesses for its safety and management benefits.
“
This system has transformed how we manage our golf carts.
Christopher Marot
Head of Sales, SMAG
“
This system has transformed how we manage our golf carts.
Christopher Marot
Head of Sales, SMAG
Frequently asked questions
KEY FACTS
Industry
Golf cart rental and sales
Fleet equipped
100 carts
Location
Mauritius
Customer since
2023
Uses Fleeti for
control how its carts are used and keep them secure
USE CASE
Securing vehicle use
SOLUTIONS USED
KEY FIGURES
100
carts tracked in real time
24/7
visibility on location and use
-40%
non-compliant use since April 2023
KEY FIGURES
100
carts tracked in real time
24/7
visibility on location and use
-40%
non-compliant use since April 2023
USE CASE
Securing vehicle use
SOLUTIONS USED
KEY FIGURES
100
carts tracked in real time
24/7
visibility on location and use
-40%
non-compliant use since April 2023
CUSTOMER
